The days of waking up before 10 a.m. to hurry to a restaurant to enjoy breakfast foods before the menu options change to lunch are over. According to Technomic’s recent Breakfast Consumer Trend Report, 30% of consumers say they are purchasing breakfast foods outside of morning hours more often, and 39% say that offering all-day breakfast is important or extremely important when they’re choosing a restaurant to visit.
Expanding the menu to offer breakfast foods during lunch and dinner hours provides an opportunity for your business to benefit both by appealing to more diners who want breakfast foods later in the day and by stretching food budgets by using breakfast ingredients all day long. Join the trend and increase your sales by including these options:
- Hash Brown Bowls
- Ethnic Breakfast Items
- Chicken and Waffles
- Breakfast Elements In Standard Lunch or Dinner Items
For more detail on each selection, please read on at Restaurant Business.