Home cooking would be making a comeback if it ever really went away.
Don’t be fooled by reports of rising U.S. restaurant sales at big chains like McDonald’s Corp. Increases have been driven by price hikes, not more customers. Traffic for the industry was down 1.1 percent in July, the 29th straight month of declines, according to MillerPulse data.
“It’s counterintuitive because you see a lot of things in the press about restaurant sales increasing,” said David Portalatin, a food-industry adviser at NPD. “America does still cook at home.” read more – https://www.bloomberg.com/news/articles/2018-09-11/fast-food-s-got-a-netflix-problem-as-americans-prefer-to-dine-in?srnd=premium